Bob Hall: Co-Designer of the Original Miata
Much ado about Miatas:
We are joined by Bob Hall, one of the founding fathers of the original MX-5 Miata. Among the unique questions that are answered: What pricing number is considered lucky in Japan and China? Why was the original Miata priced higher than it needed to be and why did the price point help Mazda sell more of them? How did Japanese car models in particular end up on a 4 year product refresh cycle? How much cargo can you fit in an MX-5? How simplicity adds elegance and profit? All this and much more in this first of a two part episode with Bob Hall.
Shameless plugs: 1978 Toyota Corollas. 1960’s Lotus’, maybe all of them. Emma Peel.
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